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Shopping in London Made Simple

The summer sale season is in full swing and you may be checking some destinations to do a little end-of-summer-shopping. London should definitely be under your radar, especially if you’re currently in Europe.

Finding where to shop in London can be daunting. There’s just way too much, this city was made for shopping! We’re here to help, so just read on and learn about the types of stores, by their scale, and find a type that best fits you.

Deals, cheaper clothing, past collections of brands

For the ultimate bargain hunting, head to TKMaxx. It’s a chain that sells discounted collections of brands. Expect loads of stuff, but proper rummaging will guarantee you uncover some hidden gems. It’s the same type of chain as TJMaxx in the US.

Primark is a chain store that sells no-brand clothes for affordable prices. You can walk away with a bag full of colorful new articles, without your wallet getting proportionally thinner. The prices are just nutty but at the same time the quality is pretty good.

You can find these stores together e.g. at Hammersmith (King Street). Primark is also located on Oxford Street.

TKMaxx stores
Primark stores 


For the upscale shopaholics among you: Don’t miss Oxford Street, the city’s main shopping area and one of the most famous streets in London. It’s lined with shops, most of them mid- to high range. You’ll find enormous stores of the casual chains like H&M and Zara.

View of London's busy Oxford Street

Oxford Street in London

There’s a very high-end department store located on Oxford Street – Selfridges. It’s worth checking out even if you don’t have sufficient funds to buy anything there. There you’ll find mainly collections of luxury fashion brands, so expect the likes of Chanel, Jimmy Choo, Tom Ford and [insert a top luxury brand of your choice].

Oxford Street Guide
Selfridges London 


Simply put, Westfield has it all. It’s said to be the largest urban shopping centre in Europe. It features all kinds of brands, from the mid-range to the most luxury ones. Hours easily fly by as you walk the long lanes, window-shop and purchase your carefully chosen new pieces of wardrobe. That’s ok, though, as you have all you might need – including fine eateries, cafés and a cinema. A day spent at Westfield is the best program for a rainy day. Btw. if you signup for Westfield’s wifi with your email, expect to be consistently spammed with their offers.

Westfield website 

Home Décor Paradise

If you love furniture and upscale home décor, Tottenham Court Road is your place to be. Just make sure you buy items that fit your luggage!


Whether it’s the end of summer season or the after-Christmas sales, London is a great shopping hub for fashionable clothing, home decorations, accessories, and the list goes on. No matter what time of year you’re there, keep a few pounds on the side and go for a shopping spree, as that’s one of the ultimate experiences in London. Oh, and bring an umbrella! :)


Of course you shouldn’t just shop when in London! Apart from seeing the top sights, especially if you have a day or two to spare, check out some off-beat London experiences too!

In my opinion, some shopping in London should be done on any trip, especially if you have at least 3 days in London. That’s plenty of time to explore and spend a pound or two!

Have you done some great shopping in London? Tell me about it!

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Tuesday 16th of September 2014

The area around Brick Lane actually has some lovely shopt of new designers. Not to mention the markets. Also, in Chiswick High St. there are LOTS of lovely boutiques!!

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